Sell Smarter. Market Better with BACD and the Ajax Pickering Board of Trade - Google Business Profile for Local Growth
Sell Smarter. Market Better with BACD and the Ajax Pickering Board of Trade - Google Business Profile for Local Growth
October 6, 2026 (9:30 AM - 11:00 AM) (EDT)
Description
Sell Smarter. Market Better with BACD and the Ajax Pickering Board of Trade
Sell Smarter. Market Better is a practical workshop series created to help local business owners strengthen the two areas that most directly impact growth: sales and marketing. The Ajax Pickering Board of Trade and the Business Advisory Centre Durham have partnered on this series to combine strong local connections with hands‑on business expertise. Together, we’re supporting small businesses with clear, realistic tools they can actually use, whether that’s improving sales conversations, networking with purpose, marketing on a budget, or getting found online through Google Business Profile. This collaboration is about meeting business owners where they are, reducing overwhelm, and helping them take confident, practical steps toward sustainable growth.
Workshop 4: Google Business Profile for Local Growth
Show up where customers are already searching
Your Google Business Profile is one of the most powerful—and underused—marketing tools for local businesses. This session walks you through how to set it up properly, optimize it for visibility, and use it to build trust and drive inquiries.
You’ll walk away with:
- A fully optimized Google Business Profile
- Tips to improve local search visibility
- Simple actions that help customers choose you
Photography Policy
The Ajax-Pickering Board of Trade (APBOT) reserves the right to photograph and record its' events, and may use this content in publications, posters, and/or graphics. By registering for any APBOT events, you understand and acknowledge that your photograph may be taken and used as per APBOT's discretion. Thank you for your understanding.
Images
Pricing
Member Registration: Complimentary
Registration Deadline: 5:00 pm, October 2
Name Badge Printing Deadline: 5:00 pm, October 2
The Work Hub
190 Harwood Ave S The Ajax Room
Ajax, ON L1S 2H6 Canada
190 Harwood Ave S The Ajax Room
Ajax, ON L1S 2H6 Canada
October 6, 2026 (9:30 AM - 11:00 AM)
(EDT)
Categories
Education Event
Education Event
Powered By GrowthZone
